STATE OF MARKETING AUTOMATION AND B2B TRENDS FOR 2022
Knowing what is happening in the world of marketing automation and what works best in digital marketing can be confusing can’t it? Each day, week, month there are new options for engaging our prospects and customers using digital media and technology.
As digital marketers we need to check out the latest tools and techniques to try to work out which are most relevant for us – it’s not easy. We also need to make sure we are utilising our current tools to the fullest.
To help you here we’re pleased to welcome back Digital Marketing author Dr Dave Chaffey of SmartInsights.com to the conference.
Each year Spotler commission a report on the state of marketing automation, in conjunction with Smart Insights. Dave will be presenting the findings from this report and give a run-down of the latest innovations, trends and tools every B2B marketer should look out for in 2022.